The job market is incredibly tight, which can make finding qualified and driven workers tough. If you’re not finding recruiting success with the methods you’ve been doing, then it’s time to take a new approach.

3 Ways to Catch the Attention of Passive Talent

If you’re having a hard time finding workers in the tight job market or keeping new hires, consider these three suggestions.

Create an Online Persona that is Exciting

Recruiting talent is not just about a job posting. Take time to enhance your online presence and create a persona that is exciting for active or passive talent. First and foremost, invest in your own website. It’s important that your website is inviting as well as informative. Your employee bios should be friendly and professional.

You also need to do your best to carry out that image or persona to your social media pages as well. Everything from Facebook to LinkedIn should be considered a place to attract prospective or passive talent.

Personalize the Recruiting, Interview, and Onboarding Processes

Stand out from other hiring companies and personalize your processes. Everything from early recruitment emails to onboarding your new hire should be personalized. This is often overlooked, especially in the recruiting process, but can make a major difference when trying to attract new talent and also make your new hires feel confident and comfortable.

Simple gestures like using the candidate’s name in emails or during the interview are very effective. During the onboarding process, be sure to tailor the experience to what will be most valuable to your new hire. Also, feel free to engage in harmless chatting during lunch in their first week. Getting to know your new hire, even if it’s just what sports they like to watch, will help ease some nerves and make them feel welcome and excited to be at your company.

Provide Continuous Feedback – Even for Small Milestones

Be available to answer any questions for your new hire. Let them know right away that they can always come to you for clarification. You should also provide continuous feedback so that your new hire can be successful early on. It’s also important that you recognize small achievements, especially in the beginning.

These strategies can be attractive reasons for passive talent to switch their jobs – and stay for the long haul.

Attract Strong Talent for Your Company

To attract the right talent to help your company succeed, contact Concorde Personnel and work with a top staffing agency in Westchester.